Liz Behlke

I’m a writer and brand strategist with more than 30 years of marketing experience. Serving the world from Seattle, Washington.

It all starts with really understanding what makes your company unique and how your brand is viewed by customers. I’ll help you express the values, benefits, and personality of your brand through engaging storytelling and targeted marketing communications.

If you’re looking for an experienced and reliable partner to help you refine, define, and communicate your brand, I can customize a project for you. I’m also offering these packages:

Your Marketing Mentor – from paralysis to a plan

At the end of this 6-session series you’ll have a better understanding of your target audience, your unique positioning, and what it will take to stand out in a crowded market. You’ll walk away with your own in-depth brand profile and communications plan – ready to implement.

Choose a highly affordable version of this package that allows you to learn while actively participating in the planning, or let me do the work for you. Sessions can be conducted in-person or remote. Contact me today and I’ll send you the details!

Web Sites

I’ll write the story of your brand for your web site, whether you’re starting from scratch or doing an upgrade. I can also connect you with site designers, photographers, and other specialists who will care for your brand image as much as I do. I’ve completed several web sites and have others under construction.

Web Site Content Review

A great place to start is with a web site content review. For just $250 I’ll review up to 10 pages on your web site and provide written insights so you can improve how you’re communicating about your brand. It’s a great way to pinpoint areas where your story can have more impact.

Articles and Blogs

Let me help you keep your web site content fresh while you stay top-of-mind with customers. I write articles and blog posts that are at once branded and informative. Take a look at some of my latest work.

Testimonials

Nothing is more effective than a great testimonial when it comes to motivating new clients. Instead of asking clients to write something and then feeling frustrated that it’s vague – or never arrives at all – I’ll interview clients and write a testimonial that highlights the brand attributes you want people to know about. Take a look at a sample here. And here.

Bios

A lot of my clients get stuck when it comes to writing about themselves. For people who aren’t satisfied with the same old bio template, I tell personal stories in a way that’s engaging, creative, and professional. There’s nothing wrong with getting a little attention for yourself!